How we work
Editorial Policy
How Hubrax researches, writes, reviews, corrects, and updates its explainers — and how we stay independent of advertising.
Last updated: January 12, 2026
Hubrax exists to explain how things work — and an explanation is only worth reading if you can trust it. This page sets out exactly how we research, write, review, correct, and maintain everything we publish, and how we keep our explainers independent of the advertising that funds them. If we ever fall short of what's described here, we want to hear about it.
How we research and write
Every explainer on Hubrax is built to do one thing: make how something works genuinely understandable, without sacrificing accuracy. Our process is the same whether we're explaining a battery, a black hole, or a neural network:
- We start from primary and authoritative sources. Peer-reviewed research, official documentation and specifications, standards bodies, and original data — not a summary of what other websites already said. When a claim rests on a specific figure or study, we link to where it came from so you can check it yourself.
- We test what can be tested. When an explainer concerns a device, app, or process we can try first-hand, we do — on real hardware and software — and we report what actually happened, trade-offs included.
- People with real experience do the writing. Each piece is written or edited by a named member of our team who knows the subject. Our editors are Mara Voss (Science Editor), Theo Lindqvist (Technology Editor), Priya Anand (Engineering & Science Writer). Their full backgrounds are on the About page, and every article carries a byline so you always know who stands behind it.
- We write in plain English. We explain things the way we'd explain them to a curious friend — clearly and without jargon — but we never simplify a thing into being wrong. If a topic has nuance, we keep the nuance.
Review before publishing
Nothing goes live on a single person's say-so. Before publication, every explainer is reviewed by an editor for factual accuracy, clarity, and usefulness. We check that each claim is supported by its source, that the explanation is genuinely correct rather than merely plausible, and that it actually answers the question a reader came with. If a draft doesn't meet that bar, it doesn't run until it does.
Accuracy and corrections
We hold ourselves to a high standard, and when we still get something wrong, we fix it promptly and in the open. If you believe an explainer contains an error, please tell us: email hello@hubrax.com or use our contact form, and point us to the specific claim. We review every report. When we make a substantive correction, we update the article and note what changed, so the record is transparent rather than quietly rewritten.
Updates and dating
Science and technology don't stand still, so neither do our explainers. Each article is dated, and when the underlying facts change — new research, a revised specification, a product that works differently than it used to — we revise the piece and the publication date reflects the most recent meaningful update. We'd rather keep an explainer accurate than leave it frozen in time.
Editorial independence
This is the line we will not cross: what we say is decided by the evidence, never by what pays the bills. Advertisers and affiliate partners have no say in which topics we cover, what conclusions we reach, or how we describe a product or technology. No one can pay to be praised, to be included, or to have criticism removed. Our editors make editorial decisions; the people who handle advertising do not.
Advertising and how we're funded
Hubrax is free to read, and it stays free because it is supported by advertising — primarily Google Ad Manager and Google AdSense — and, occasionally, by affiliate links. We think you deserve to know exactly how that works:
- Ads are clearly separated from content. Advertising is labelled and visually distinct from our explainers, so you can always tell editorial from paid placement.
- Ads don't influence what we write. The presence of an advertiser, or an affiliate relationship, never changes our explanation or our verdict. See our disclaimer for the full advertising and affiliate disclosure.
- You stay in control of your data. We use Google Consent Mode v2 and a consent banner; personalised advertising runs only after you agree, and you can change your choice any time via the Cookie preferences control in the footer. The details are in our privacy policy.
Our use of AI tools
Hubrax explainers are researched, written, and edited by people. We may use software to help with spell-checking, finding sources, or sketching an outline, but a named human writer is responsible for the substance, accuracy, and final wording of everything we publish. We do not publish auto-generated content, and a person always checks the facts.
Who we are and how to reach us
Hubrax is published by MOODLR DESENVOLVIMENTO DIGITAL LTDA (trading as Moodlr Dev Hub), CNPJ 22.136.919/0001-40. Our editorial team is Mara Voss (Science Editor), Theo Lindqvist (Technology Editor), Priya Anand (Engineering & Science Writer); you can read about each of them on the About page. If anything about how we work is unclear — or if you want to hold us to any of the commitments on this page — reach us any time at hello@hubrax.com. We read every message.